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Gymshark and The Mandrake don't want everyone to like them.
Plus: Anti-aging is getting a makeover. The GOOD THINKING London edition. Welcome to GOOD THINKING. A weekly newsletter about marketing trends, cultural…
Jun 15
•
Chris Danton
18
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Gymshark and The Mandrake don't want everyone to like them.
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2
Steve Madden is beloved by TikTok girlies
Plus: Insights from SXSW London, and the psychedelic venture space is expanding.
Jun 8
•
Chris Danton
18
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GOOD THINKING
Steve Madden is beloved by TikTok girlies
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5
David protein bar is eating their competition
Plus: Dr. Squatch is selling bath water, and Gen-Alphas don't want your plots. Welcome to GOOD THINKING. A weekly newsletter about marketing trends…
Jun 1
•
Chris Danton
15
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David protein bar is eating their competition
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Brita wrote a song. It's weirdly amazing.
Plus: Puresport made big CPG look bad, and CeraVe has a new goat mascot.
May 25
•
Chris Danton
22
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Brita wrote a song. It's weirdly amazing.
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Arrae is replacing hotel mini-bars with pills.
Plus: Brands are asking virtual AI customers for thoughts, and Wonder is planning an in-app nutritionist. Welcome to GOOD THINKING. A weekly newsletter…
May 18
•
Chris Danton
20
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Arrae is replacing hotel mini-bars with pills.
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Russell Westbrook is disrupting the funeral industry
Plus: Indie CPG is eating big CPG's lunch, and Gap is giving me whiplash. Welcome to GOOD THINKING. A weekly newsletter about marketing trends, cultural…
May 11
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Chris Danton
20
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Russell Westbrook is disrupting the funeral industry
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5
New Balance's pop-up had no photo-opps. So brilliant.
Plus: AI will force us to take new classes, and 'skin deep' has a new meaning. Welcome to GOOD THINKING. A weekly newsletter about marketing trends…
May 4
•
Chris Danton
30
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GOOD THINKING
New Balance's pop-up had no photo-opps. So brilliant.
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2
Printemps is not retail, it's hospitality
Plus: Shoppable bars, pH-balanced matcha, a fully flossed fascia. The GOOD THINKING NYC tour recap.
Apr 27
•
Chris Danton
40
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GOOD THINKING
Printemps is not retail, it's hospitality
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5
San Pellegrino's new TV show has me bubbly
Plus: People think Boy Smell's rebrand stinks, and TikTok wants to be Google Maps. Welcome to GOOD THINKING. A weekly newsletter about marketing trends…
Apr 20
•
Chris Danton
27
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GOOD THINKING
San Pellegrino's new TV show has me bubbly
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Minecraft made an experiential movie
Plus: 'Close friends' is trending but are brands in situationships? Welcome to GOOD THINKING. A weekly newsletter about marketing trends, cultural…
Apr 13
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Chris Danton
18
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Minecraft made an experiential movie
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Tim Hortons is making protein coffee. It's not a joke.
Plus: Oura Ring will soon have AI doctors, and in 2hrs you can cleanse your blood of microplastics. Welcome to GOOD THINKING. A weekly newsletter about…
Apr 6
•
Chris Danton
20
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GOOD THINKING
Tim Hortons is making protein coffee. It's not a joke.
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Dating app, Feeld is designing sex furniture.
Plus: Perelel hard launched a pregnancy, and Printemps has the je ne sais quoi we're craving. Welcome to GOOD THINKING. A weekly newsletter about…
Mar 30
•
Chris Danton
33
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GOOD THINKING
Dating app, Feeld is designing sex furniture.
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13
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