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2025 Predictions 🔮 across every category
Watch now | The inaugural issue of GOOD YEAR. What brands need to be watching in the year ahead. Welcome to GOOD THINKING. A weekly newsletter about…
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Chris Danton
2
56:01
Boom Boom times ahead. Steak, booze, and leather are back.
Plus: Skims is positioning for an acquisition and Merit is worldbuilding. Welcome to GOOD THINKING. A weekly newsletter about marketing trends, cultural…
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Chris Danton
2
Liquid Death's latest collab is brilliant
Watch now | Plus: AG-1's airport vending machine is smart—you should watch this space. Welcome to GOOD THINKING WEEKLY. A weekly podcast about our…
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Chris Danton
38:33
Taco Bell is coming for Disney’s job
Plus: TikTok Live finally has a heartbeat and The Rainforest Cafe has Gen-Z animated. Welcome to GOOD THINKING. A weekly newsletter about marketing…
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Chris Danton
2
JD Sports gave us modern parents for Christmas
Watch now | Plus: Why Eileen Fisher should be looking at modern Silvers and not Gen-Z. Welcome to GOOD THINKING WEEKLY. A weekly podcast about our…
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Chris Danton
2
27:54
Apple's holiday ad is a tearjerker
Plus: Amazon's home goods sales are about to skyrocket, and thank you. Welcome to GOOD THINKING. A weekly newsletter about marketing trends, cultural…
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Chris Danton

November 2024

The GOOD THINKING Gift Guide
A non-affiliate gift guide with every category.
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Chris Danton
Move over Jaguar, let's talk Volvo
Plus: Sports Malls are in stealth mode, and the biggest opportunity in wellness is time. Welcome to GOOD THINKING. A weekly newsletter about marketing…
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Chris Danton
5
GAP's marketing is great. They still need help.
Watch now | On the pod: Gap's product issues, Walmart's repositioning, and how Louis Vuitton's old tricks are new again and more. And details on Seoul…
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Chris Danton
50:11
Nue Co claims their fragrance helps with alcoholism
Plus: Wicked made a wicked mistake, and Walmart is the new shoppy-shop. Welcome to GOOD THINKING. A weekly newsletter about marketing trends, cultural…
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Chris Danton
1
Slack hired humans—and they made brand magic
Listen now | Plus: A deeper dive on Calm's election triumph. Welcome to GOOD THINKING WEEKLY. A weekly podcast about our newsletter. Covering all things…
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Chris Danton
12:24
Calm won the election
Plus: Lidl and Gap are both on a streak & appliance brands need thoughts and prayers. Welcome to GOOD THINKING. A weekly newsletter about marketing…
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Chris Danton
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